Veteran Skate Trek
Andrew Goldsmith, an Iraq war veteran, along with a few other Marines skated from Oregon to San Diego to raise money and awareness for vets returning from war.
We created a real-time social campaign that detailed the epic journey of the skaters, raised the profile for this great cause and helped them meet their goal in raising money for service people returning from the front lines.
For 40 days we helped tell their story, track their progress and grow their fanbase.
They ultimately helped raise tens of thousands of dollars for returning vets.
Role Creative Director
For Pro Bono